[idea] Food photo shoot

 Today my daughter went for a photo shoot for a frozen food brand.

 

They didn’t let the models eat food; instead, they brought the food to their mouths and showed happiness on their faces. The food didn’t have a single scratch/bite on it.

 

After coming home, I looked at some other food ads, and almost all were like that, even ads for multinational brands.

 

In my opinion, they should let models eat food and then take pictures during that session and during that, they would get a lot of natural shots. If they use those shots for their advertisement they would get far better results. They can just do AB testing and find out the difference.

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